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What is a coupon code?

A coupon code is activated through Facebook’s online ad system and then becomes an advertising credit. This advertising credit can be redeemed for advertising on Facebook. http://www.facebook.com/help/?faq=14665

An advertising credit is a form of payment for your Facebook Ads. Credits may be offered through partnerships Facebook has with other sites or companies, or through periodic promotions. If you have an advertising credit on your account, ad charges will first be deducted from the credit, and your credit card will be charged when the credit has been depleted or expired. http://www.facebook.com/help/?faq=15832

Coupon codes for Facebook Ads are given out from time to time as part of special promotions.  http://www.facebook.com/help/?page=872#!/help/?faq=14666

How much is an advertising coupon or credit worth?
The value of each coupon code varies and is stated when you receive the coupon code. A coupon code can only be activated and the advertising credits can only be redeemed for Facebook Ads through Facebook’s online advertising system. To view your advertising credits account balance, please click on the “Billing” tab at the top of the Ads Manager. Then click on the “Funding Sources” tab on the Billing Summary page. You will then be able to view your current advertising credit balance, the expiration date for your advertising credits and the date you activated your coupon code. http://www.facebook.com/help/?page=872#!/help/?faq=14667

Yes, each coupon code and the advertising credits have a limited time in which they can be redeemed. The expiration date is included with the coupon code when you received it. The coupon code will expire regardless of whether or not the coupon code has been activated. http://www.facebook.com/help/?page=872#!/help/?faq=14669

Yes, you can redeem your advertising credits when you create a new Facebook Ad or for an existing Facebook Ad campaign. Coupon credits, however, cannot be applied to charges you accrued before you added the coupon to your account. Only new charges will be deducted from the coupon. http://www.facebook.com/help/?faq=14673

If your question about Facebook advertising credits wasn’t answered by the FAQs above, you may want to visit your Account Funding Sources page to check and see if you have Facebook advertising credits on your account, or check out other topics in the Facebook Ads Help Center that may answer your question. If you still aren’t able to find the information you’re looking for, you can fill out this form to contact the Facebook Ads Team. http://www.facebook.com/help/?page=872#!/help/?faq=14774

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